Vitamin B Serum with 5% Niacinamide

Hydrating daily serum
25ml / 0.84 fl oz
Rated 4.7 out of 5
Based on 97 reviews
£44.95
Or 4 payments of $11.24 with orKlarna badge

This radiance serum works to rejuvenate the skin's barrier, enhance hydration, even skin tone, and improve texture. 

  • Powered by Niacinamide and Hyaluronic Acid 
  • New and improved formula with reduced stickiness and increased dewiness  
  • Natural Blue Gardenia Extract gives the formula a deep blue hue

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Helps With

Fine Lines & Wrinkles
Dryness & Dehydration
Oiliness & Shine
Pigmentation
Redness
Sensitive

Suited to

All skin types

Good to Know

  • pH of 5.2 - 5.6
  • Vegan
  • Cruelty-free
  • Made with locally sourced botanicals
  • Clean Formula
  • Safe for pregnant and breastfeeding mothers
  • Made with love in Australia
  • Formulated with natural pigments – colour variations may occur, this does not affect the product's efficacy.
  • Made from 30% PCR
  • FSC Cardboard Carton
  • 100% recyclable

Trial Results

In an 4 week trial with 17 participants​

See full clinical trial
Details
  • 5% Niacinamide (Vitamin B3) and 1% Panthenol (Pro Vitamin B5) enhance the skin's barrier function
  • Copper Peptide and Chia Seed work together to reduce moisture loss and promote collagen production
  • Firms and smooths
  • Hyaluronic Acid boosts hydration
  • Silky, lightweight texture glides onto skin
  • Absorbs quicky for an instant plumping effect
  • Reduces the appearance of uneven tone 
  • Helps to control sebum production
How to Use
How often: Daily
How much: 3-4 drops

Apply to a freshly cleansed face, neck, and décolletage. Follow with your preferred Alpha-H daily moisturiser for maximum glow factor.

Ingredients
Niacinamide 5% 

Works to reinforce and enhance the skin’s barrier function – assisting to reduce the appearance of uneven skin tone, prevent trans-epidermal moisture loss, control sebum production and minimise the appearance of fine lines & wrinkles.

Panthanol 1% (Pro Vitamin B5) 

Soothes, softens, and moisturises the skin, improving barrier function whilst also containing antibacterial and anti-inflammatory properties. 

Copper Tripeptide 

Promotes collagen production for enhanced skin firmness, smoothness and a reduction in the appearance of fine lines and wrinkles. 

Chia Seed 

A powerful humectant, swelling and retaining moisture to prevent water loss. They have healing, anti-inflammatory, antioxidant and anti-irritant benefits as well as being pro-collagen synthesis. 

Hyaluronic Acid (New) 

A powerful humectant that attracts and holds on to water, making it the ultimate skin moisturiser. Helps to plump the skin’s surface whilst hydrating, keeping it moist and supple. 

Blue Gardenia Extract (New) 

A natural botanical giving the serum it's beautiful blue hue.

Formulated without 

Parabens, Sulphates SLS and SLES, Phthalates, Mineral Oils, Formaldehydes, Formaldehyde-releasing agents, Coal Tar, Hydroquinone, Triclosan, and Triclocarban.

Full Ingredients List

How to Use

Morning and evening, apply 3 - 4 drops to a freshly cleansed face, neck, and décolletage. Follow with your preferred Alpha-H daily moisturiser for maximum glow factor.

Customer Reviews
average rating 4.7 out of 5
Based on 97 reviews
  • 5 Stars
    85 Reviews
  • 4 Stars
    5 Reviews
  • 3 Stars
    2 Reviews
  • 2 Stars
    2 Reviews
  • 1 Star
    3 Reviews
93% of reviewers would recommend this product to a friend
97 Reviews
Reviewed by JS
Verified Buyer
I recommend this product
Rated 5 out of 5
Review posted

Nice serum!

Niacinamide does wonders for my skin and I really like the way this serum makes my skin feel, especially the morning after using it. I alternate it with a retinal every other night and it is soothing and hydrating. It feels a bit sticky straight out of the dropper but absorbs fully and quickly into my skin.

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Reviewed by Emma J.
Verified Buyer
I recommend this product
Age Range
35 - 44
Skin Type
Sensitive
Skin Concerns
  • Redness & Inflammation
  • Dryness
  • Large Pores
  • Sensitivity
  • Oiliness
Rated 5 out of 5
Review posted

LOOOOVE this serum

I cannot live without this, it has balanced out my oily skin so much and reduced a lot of redness. Great for sensitive skin and super hydrating over winter.

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Reviewed by Samantha C.
Verified Buyer
I recommend this product
Rated 5 out of 5
Review posted

I can’t live without this product

Really helps even my skin tone which has pigmentation and acne. It’s not a dramatic difference product, but I definitely notice a difference which makes me feel more confident

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Reviewed by Kerry G.
Verified Buyer
I recommend this product
Rated 5 out of 5
Review posted

Effective, non greasy 👍

This serum has reduced redness (would probably be more effective if I had the discipline to use at night too!) and my skin definitely looked brighter within two weeks. It absorbs quickly and doesn’t feel greasy. I’ll definitely stick with this one.

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Reviewed by Megan R.
Verified Buyer
I recommend this product
Age Range
35 - 44
Skin Type
Dry
Skin Concerns
  • Dryness
  • Fine Lines & Wrinkles
Rated 5 out of 5
Review posted

Wish I had started earlier.

I have been wanting to try this serum for so long and now I wish I had started using it so much earlier.

I use the Vitamin B in my night time regime and there is a noticeable difference in the plumpness and hydration of my skin in the morning.

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